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Marriott Corporation, 1974 Annual Report
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Marriott International, Inc.. Marriott Corporation, 1974 Annual Report - Image 20. 1974. Hospitality Industry Archives, Conrad N. Hilton College of Hotel and Restaurant Management, University of Houston. University of Houston Digital Library. Web. July 19, 2019. https://digital.lib.uh.edu/collection/hiltonar/item/678/show/657.

Disclaimer: This is a general citation for reference purposes. Please consult the most recent edition of your style manual for the proper formatting of the type of source you are citing. If the date given in the citation does not match the date on the digital item, use the more accurate date below the digital item.

Marriott International, Inc.. (1974). Marriott Corporation, 1974 Annual Report - Image 20. Annual Reports from the Hospitality Industry Archives. Hospitality Industry Archives, Conrad N. Hilton College of Hotel and Restaurant Management, University of Houston. Retrieved from https://digital.lib.uh.edu/collection/hiltonar/item/678/show/657

Disclaimer: This is a general citation for reference purposes. Please consult the most recent edition of your style manual for the proper formatting of the type of source you are citing. If the date given in the citation does not match the date on the digital item, use the more accurate date below the digital item.

Marriott International, Inc., Marriott Corporation, 1974 Annual Report - Image 20, 1974, Annual Reports from the Hospitality Industry Archives, Hospitality Industry Archives, Conrad N. Hilton College of Hotel and Restaurant Management, University of Houston, accessed July 19, 2019, https://digital.lib.uh.edu/collection/hiltonar/item/678/show/657.

Disclaimer: This is a general citation for reference purposes. Please consult the most recent edition of your style manual for the proper formatting of the type of source you are citing. If the date given in the citation does not match the date on the digital item, use the more accurate date below the digital item.

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Compound Item Description
Title Marriott Corporation, 1974 Annual Report
Creator (LCNAF)
  • Marriott International, Inc.
Publisher Marriott International, Inc.
Date 1974
Description Marriott Corporation Annual Report for the 52 weeks ending on July 26, 1974.
Subject.Topical (LCSH)
  • Hospitality industry
  • Hotel management
  • Corporation reports
Subject.Name (LCNAF)
  • Marriott International, Inc.
Genre (AAT)
  • annual reports
  • business records
Language English
Type (DCMI)
  • Text
  • Image
Original Item Location Marriott Hotels Collection
Digital Collection Annual Reports from the Hospitality Industry Archives
Digital Collection URL http://digital.lib.uh.edu/collection/hiltonar
Repository Hospitality Industry Archives, Conrad N. Hilton College of Hotel and Restaurant Management, University of Houston
Repository URL http://www.uh.edu/hilton-college/About/hospitality-industry-archives
Use and Reproduction No Copyright - United States
File Name index.cpd
Item Description
Title Image 20
Format (IMT)
  • image/jpeg
File Name hiltonar_201609_045_020.jpg
Transcript In-Fliie Services Overcomes Hurdles, Has Fine Fiscal' 74 by J. O. Jarrard President Marriott In-Flite Services SALES In-Flite Services {in millions) With momentum provided from our continuing broad expansion program, Marriott In-Flite Services entered fiscal 1974 geared for solid growth. And grow we did — despite several unforeseen and major hurdles that affected much of the year. One of our largest customers, TWA, suffered a system-wide six-week strike, and our results showed it—especially in Europe. Two important new kitchens, in Frankfurt and London, encountered protracted start-up difficulties that have been as troublesome as any we've seen. And, the energy crisis dictated changes in our operations that gave us some real problems for a while. When these challenges surfaced, In-Flite responded rapidly—and decisively. Internally, we put into place a rigid austerity and efficiency program, and productivity not only was maintained, it improved. For example, through re-scheduling of personnel we cut labor costs materially. We modified inventory controls and purchasing procedures. We consolidated units at some locations and reorganized regional operations. Externally, we sold ourselves to customers harder than ever. And we won many new accounts globally, including such major ones as Air France in New York, Braniff in Chicago, TWA in Las Vegas and Aeroperu in Lima. Our terminal restaurant business also improved significantly, thanks to a great extent to creative changes in food service concepts which have proven popular to travelers. So we worked over and around the hurdles of fiscal '74 and came up with another record year. Total sales jumped 18 percent and the Group's overall profit margin improved. We're proud of this achievement, not only because of the many problems we were able to handle, but because inflationary costs far out-weighed the modest price relief we could obtain from our customers. At fiscal year-end the In-Flite Group served 92 carriers at 56 airports around the globe. We added more new capacity and now have 2.2 million square feet of modern kitchen facilities. BIG YEAR IN NORTH AMERICA Fiscal 1974 was a benchmark year for Marriott In-Flite in North America. The management group dealt with serious obstacles and actually increased employee productivity. Many positive factors were involved in In- Flite's domestic progress under the economic conditions that prevailed in the nation's airline industry the past year. First, of course, was a gain in traffic. As the energy crisis unfolded, predictions from some quarters were for zero growth or less. We stood almost alone in the industry, however, forecasting about a 6% increase in traffic in calendar 1974. While enplanements did drop off this past summer, that 6% was just what U.S. records showed through May, and obviously this was a help to us in fiscal 74. Then, the industry made substantial cuts in its number of flights. Many of those canceled were marginal from the standpoint of food service volume and profitability. And with a greater number of passengers concentrated on fewer flights, the result is higher efficiencies (At right) Fine service by Marriott, for Eastern Air Lines and other great airlines ol the U.S. and world