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Marriott-Hot Shoppes, Inc., 1966 Annual Report
Image 11
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Marriott International, Inc.; Marriott Hot Shoppes. Marriott-Hot Shoppes, Inc., 1966 Annual Report - Image 11. 1966. Hospitality Industry Archives, Conrad N. Hilton College of Hotel and Restaurant Management, University of Houston. University of Houston Digital Library. Web. November 18, 2019. https://digital.lib.uh.edu/collection/hiltonar/item/62/show/40.

Disclaimer: This is a general citation for reference purposes. Please consult the most recent edition of your style manual for the proper formatting of the type of source you are citing. If the date given in the citation does not match the date on the digital item, use the more accurate date below the digital item.

Marriott International, Inc.; Marriott Hot Shoppes. (1966). Marriott-Hot Shoppes, Inc., 1966 Annual Report - Image 11. Annual Reports from the Hospitality Industry Archives. Hospitality Industry Archives, Conrad N. Hilton College of Hotel and Restaurant Management, University of Houston. Retrieved from https://digital.lib.uh.edu/collection/hiltonar/item/62/show/40

Disclaimer: This is a general citation for reference purposes. Please consult the most recent edition of your style manual for the proper formatting of the type of source you are citing. If the date given in the citation does not match the date on the digital item, use the more accurate date below the digital item.

Marriott International, Inc.; Marriott Hot Shoppes, Marriott-Hot Shoppes, Inc., 1966 Annual Report - Image 11, 1966, Annual Reports from the Hospitality Industry Archives, Hospitality Industry Archives, Conrad N. Hilton College of Hotel and Restaurant Management, University of Houston, accessed November 18, 2019, https://digital.lib.uh.edu/collection/hiltonar/item/62/show/40.

Disclaimer: This is a general citation for reference purposes. Please consult the most recent edition of your style manual for the proper formatting of the type of source you are citing. If the date given in the citation does not match the date on the digital item, use the more accurate date below the digital item.

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Compound Item Description
Title Marriott-Hot Shoppes, Inc., 1966 Annual Report
Creator (LCNAF)
  • Marriott International, Inc.
  • Marriott Hot Shoppes
Publisher Marriott International, Inc.; Marriott Hot Shoppes
Date 1966
Description Marriott-Hot Shoppes, Inc. Annual Report for the fiscal year ending on July 31, 1966.
Subject.Topical (LCSH)
  • Hospitality industry
  • Hotel management
  • Corporation reports
Subject.Name (LCNAF)
  • Marriott International, Inc.
  • Marriott Hot Shoppes
Genre (AAT)
  • annual reports
  • business records
Language English
Type (DCMI)
  • Text
  • Image
Original Item Location Marriott Hotels Collection
Digital Collection Annual Reports from the Hospitality Industry Archives
Digital Collection URL http://digital.lib.uh.edu/collection/hiltonar
Repository Hospitality Industry Archives, Conrad N. Hilton College of Hotel and Restaurant Management, University of Houston
Repository URL http://www.uh.edu/hilton-college/About/hospitality-industry-archives
Use and Reproduction No Copyright - United States
File Name index.cpd
Item Description
Title Image 11
Format (IMT)
  • image/jpeg
File Name hiltonar_201609_037_011.jpg
Transcript CHARLES BAKER Vice President, Cofel Cafeterias continue to expand in shopping centers Following the population shift to the suburbs, the Cafeteria Division has opened two new restaurants in suburban shopping centers. These include one in NorthPark Center in Dallas, and one in Natick Mall in suburban Boston. This brings the total cafeteria style restaurants now in operation to twenty-one, with six others under construction. One of the prime objectives of this division is to give greater emphasis to the quality and service available in Hot Shoppes Cafeterias. Quality control in all divisions of the company has received special attention during the past year. In the Cafeteria Division, quality and customer service has been stepped up in two areas. As a merchandising aid to store managers, color photographs of all food items were coordinated with the recipe cards to assure attractiveness and consistency to the variety of food served. In the technical area new guest checking and control systems have been installed to speed service. In addition, convection ovens that cut baking time for pies, breads and custards in half have been added to the kitchens. This means that freshly baked items can be put on display throughout the meal period. LEFT- Interior of the new cafeteria in Natick Mall near Boston, Mass. RIGHT- Exterior of Dallas Cafeteria in the NorthPark Shopping Center. To make the public aware of the quality image a new advertising campaign was created featuring individual food items, and the exacting standards required in their preparation. The basic idea of this campaign is that good food doesn't just happen—it is carefully planned.