Keyword
in
Collection
Date
to
Hilton Hotels, 1956 Annual Report
Image 8
Citation
MLA
APA
Chicago/Turabian
Hilton Hotels Corporation. Hilton Hotels, 1956 Annual Report - Image 8. 1956. Hospitality Industry Archives, Conrad N. Hilton College of Hotel and Restaurant Management, University of Houston. University of Houston Digital Library. Web. February 19, 2020. https://digital.lib.uh.edu/collection/hiltonar/item/598/show/569.

Disclaimer: This is a general citation for reference purposes. Please consult the most recent edition of your style manual for the proper formatting of the type of source you are citing. If the date given in the citation does not match the date on the digital item, use the more accurate date below the digital item.

Hilton Hotels Corporation. (1956). Hilton Hotels, 1956 Annual Report - Image 8. Annual Reports from the Hospitality Industry Archives. Hospitality Industry Archives, Conrad N. Hilton College of Hotel and Restaurant Management, University of Houston. Retrieved from https://digital.lib.uh.edu/collection/hiltonar/item/598/show/569

Disclaimer: This is a general citation for reference purposes. Please consult the most recent edition of your style manual for the proper formatting of the type of source you are citing. If the date given in the citation does not match the date on the digital item, use the more accurate date below the digital item.

Hilton Hotels Corporation, Hilton Hotels, 1956 Annual Report - Image 8, 1956, Annual Reports from the Hospitality Industry Archives, Hospitality Industry Archives, Conrad N. Hilton College of Hotel and Restaurant Management, University of Houston, accessed February 19, 2020, https://digital.lib.uh.edu/collection/hiltonar/item/598/show/569.

Disclaimer: This is a general citation for reference purposes. Please consult the most recent edition of your style manual for the proper formatting of the type of source you are citing. If the date given in the citation does not match the date on the digital item, use the more accurate date below the digital item.

URL
Embed Image
Compound Item Description
Title Hilton Hotels, 1956 Annual Report
Creator (LCNAF)
  • Hilton Hotels Corporation
Publisher Hilton Hotels Corporation
Date 1956
Description Hilton Hotels Annual Report for calendar year 1956.
Subject.Topical (LCSH)
  • Hospitality industry
  • Hotel management
  • Corporation reports
Subject.Name (LCNAF)
  • Hilton Hotels Corporation
Genre (AAT)
  • annual reports
  • business records
Language English
Type (DCMI)
  • Text
  • Image
Original Item Location Conrad N. Hilton Papers
Digital Collection Annual Reports from the Hospitality Industry Archives
Digital Collection URL http://digital.lib.uh.edu/collection/hiltonar
Repository Hospitality Industry Archives, Conrad N. Hilton College of Hotel and Restaurant Management, University of Houston
Repository URL http://www.uh.edu/hilton-college/About/hospitality-industry-archives
Use and Reproduction No Copyright - United States
File Name index.cpd
Item Description
Title Image 8
Format (IMT)
  • image/jpeg
File Name hiltonar_201609_009_008.jpg
Transcript zf=ce: =c 1956 proved a good year for the hotel industry as a whole. Room occupancy levels remained at 72% for the third consecutive year. This gratifying stability followed eight years of declining occupancy ratios, which in turn followed the all-time peak of 93% occupancy achieved in 1946 due to the housing crisis. Through increases in room rates, the hotel industry in 1956 obtained a 4% gain in room revenues. Food and beverage revenues rose 3% over those of 1955. The record of Hilton Hotels Corporation in 1956 was better than that of the industry as a whole. Our room occupancy ratio was 76%, and room revenues improved 4.3% over those of 1955. Food and beverage sales ran 5.2% higher than in 1955, and overall revenues were up 5.0% over 1955 revenues. Against the yardstick of ten- year growth, as indicated on the chart on the facing page, gains were even more impressive. Room revenues were 148% higher than they were in 1952, and 358% higher than they were in 1947. Food and beverage sales were 118% higher than those of five years ago, and 299% higher than those of ten years ago. Overall revenue increased 128% above the level achieved in 1952, and 316% above the level achieved in 1947. The benefits of Hilton's continuing program of modernization and improvement were clearly reflected in net profits from operations, which, in 1956, rose 19.8%, to the highest level by far in our corporate history. In addition, substantial profits were realized on the sale of properties, bringing overall net profit to a point 84.0% above that of a year ago. 1956 gross revenues of the Hilton Hotels Corporation, surpassing all previous records, totaled $198,880,035, compared with the $189,456,563 volume of business attained in 1955, and 1947's total of $47,842,722. A number of new Hilton Hotels contributed to revenues for portions of the year. These included The Statler Hilton in Dallas, from which revenues were received for eleven- and-a-half months; the Netherland Hilton, from which revenues were received for seven months; the Terrace Hilton, two months; the San Antonio Hilton, eight months; the Continental Hilton, three weeks; and the Senator Hotel, from which revenues were received for five months. Offsetting these gains was the loss of revenues from the hotels Jefferson, Roosevelt, and Mayflower—sold in December, 1955, and in February and March of 1956, respectively. Room operations in 1956 yielded revenues amounting to $85,082,755, compared with $81,566,520 for the preceding year, and $18,564,498 for 1947. The sale of food and beverages accounted for $89,264,241, as opposed to $84,832,829 in 1955, and $22,379,960 in 1947. Other operated departments contributed $15,368,355 to 1956 revenue, as against $15,059,221 in 1955, and $4,979,440 derived from this source in 1947. Store rentals in 1956 were $2,696,413, compared with $2,460,510 for the year preceding, and $1,057,184 in 1947. Other income amounting to $4,895,226 was received in 1956, compared to $4,362,857 received the year before, and $796,945 received ten years ago. It is the intention of Hilton Hotels Corporation to maintain its profit leadership in the hotel field, by means of thoughtful modernization, intensified sales and promotional efforts, and resourceful expansion of the many services demanded and expected by our guests. &