University of Houston Digital Library: Annual Reports from the Hospitality Industry Archives: Marriott Corporation, 1984 Annual Report

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Marriott Corporation, 1984 Annual Report

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Marriott International, Inc.. Marriott Corporation, 1984 Annual Report - Image 22. 1984. Hospitality Industry Archives, Conrad N. Hilton College of Hotel and Restaurant Management, University of Houston. University of Houston Digital Library. Web. January 15, 2021. https://digital.lib.uh.edu/collection/hiltonar/item/439/show/412.

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Marriott International, Inc.. (1984). Marriott Corporation, 1984 Annual Report - Image 22. Annual Reports from the Hospitality Industry Archives. Hospitality Industry Archives, Conrad N. Hilton College of Hotel and Restaurant Management, University of Houston. Retrieved from https://digital.lib.uh.edu/collection/hiltonar/item/439/show/412

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Marriott International, Inc., Marriott Corporation, 1984 Annual Report - Image 22, 1984, Annual Reports from the Hospitality Industry Archives, Hospitality Industry Archives, Conrad N. Hilton College of Hotel and Restaurant Management, University of Houston, accessed January 15, 2021, https://digital.lib.uh.edu/collection/hiltonar/item/439/show/412.

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Compound Item Description

Title	Marriott Corporation, 1984 Annual Report
Creator (LCNAF)	Marriott International, Inc.
Publisher	Marriott International, Inc.
Date	1984
Description	Marriott Corporation Annual Report for calendar year 1984.
Subject.Topical (LCSH)	Hospitality industry Hotel management Corporation reports
Subject.Name (LCNAF)	Marriott International, Inc.
Genre (AAT)	annual reports business records
Language	English
Type (DCMI)	Text Image
Original Item Location	Marriott Hotels Collection
Digital Collection	Annual Reports from the Hospitality Industry Archives
Digital Collection URL	http://digital.lib.uh.edu/collection/hiltonar
Repository	Hospitality Industry Archives, Conrad N. Hilton College of Hotel and Restaurant Management, University of Houston
Repository URL	http://www.uh.edu/hilton-college/About/hospitality-industry-archives
Use and Reproduction	No Copyright - United States
File Name	index.cpd

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Item Description

Title	Image 22
Format (IMT)	image/jpeg
File Name	hiltonar_201609_056_022.jpg
Transcript	(Above) Hot topped potatoes were successfully added to the Roy Rogers menuin— 1984. Appealing to a broad range of customers, the hot topped potato comes with a choice of four toppings, and is suitable either as an entree or a side dish. (Right) In 1985, Roy Rogers will continue to refine its products and services to improve productwity and customer value. □ Since year-end, Big Boy has signed agreements for expanded commitments from two large franchisees that will add at least 122 new restaurants to the Big Boy system. All franchisees have agreed to participate in the national advertising campaign which will begin in 1986. OUTLOOK Strategic moves during 1984 provide the foundation for Marriott to capitalize on the strong market position of its two core restaurant concepts, Roy Rogers and Big Boy. 20