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Marriott Corporation, 1983 Annual Report
Image 21
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Marriott International, Inc.. Marriott Corporation, 1983 Annual Report - Image 21. 1983. Hospitality Industry Archives, Conrad N. Hilton College of Hotel and Restaurant Management, University of Houston. University of Houston Digital Library. Web. August 5, 2020. https://digital.lib.uh.edu/collection/hiltonar/item/303/show/275.

Disclaimer: This is a general citation for reference purposes. Please consult the most recent edition of your style manual for the proper formatting of the type of source you are citing. If the date given in the citation does not match the date on the digital item, use the more accurate date below the digital item.

Marriott International, Inc.. (1983). Marriott Corporation, 1983 Annual Report - Image 21. Annual Reports from the Hospitality Industry Archives. Hospitality Industry Archives, Conrad N. Hilton College of Hotel and Restaurant Management, University of Houston. Retrieved from https://digital.lib.uh.edu/collection/hiltonar/item/303/show/275

Disclaimer: This is a general citation for reference purposes. Please consult the most recent edition of your style manual for the proper formatting of the type of source you are citing. If the date given in the citation does not match the date on the digital item, use the more accurate date below the digital item.

Marriott International, Inc., Marriott Corporation, 1983 Annual Report - Image 21, 1983, Annual Reports from the Hospitality Industry Archives, Hospitality Industry Archives, Conrad N. Hilton College of Hotel and Restaurant Management, University of Houston, accessed August 5, 2020, https://digital.lib.uh.edu/collection/hiltonar/item/303/show/275.

Disclaimer: This is a general citation for reference purposes. Please consult the most recent edition of your style manual for the proper formatting of the type of source you are citing. If the date given in the citation does not match the date on the digital item, use the more accurate date below the digital item.

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Compound Item Description
Title Marriott Corporation, 1983 Annual Report
Creator (LCNAF)
  • Marriott International, Inc.
Publisher Marriott International, Inc.
Date 1983
Description Marriott Corporation Annual Report for calendar year 1983.
Subject.Topical (LCSH)
  • Hospitality industry
  • Hotel management
  • Corporation reports
Subject.Name (LCNAF)
  • Marriott International, Inc.
Genre (AAT)
  • annual reports
  • business records
Language English
Type (DCMI)
  • Text
  • Image
Original Item Location Marriott Hotels Collection
Digital Collection Annual Reports from the Hospitality Industry Archives
Digital Collection URL http://digital.lib.uh.edu/collection/hiltonar
Repository Hospitality Industry Archives, Conrad N. Hilton College of Hotel and Restaurant Management, University of Houston
Repository URL http://www.uh.edu/hilton-college/About/hospitality-industry-archives
Use and Reproduction No Copyright - United States
File Name index.cpd
Item Description
Title Image 21
Format (IMT)
  • image/jpeg
File Name hiltonar_201609_055_021.jpg
Transcript THEME PARKS verall attendance at the two Great America theme parks rose 9% in 1983, aided by lower admission ^^^^: prices and aggressive marketing and promotion, as well as a new "free fall" ride at each park. Sales increased 5% from 1982. Operating income was up substantially, excluding the 1982 gain on the sale of excess land in Santa Clara. New attractions to be added in the 1984 season include an exciting river rapids ride at Gurnee, and a new 70-mm IMAX film for both parks. Sale of Santa Clara Park Due primarily to the growth of high technology busi nesses, real estate values have increased dramatically in Santa Clara since we purchased land for our park in the early 1970s. Coupled with lower-than-expected profits from operations, this influenced the company to consider an offer to buy the park. On January 31,1984, the City of Santa Clara agreed to purchase the park land and all improvements for $101 million, under a transaction to be completed in September 1984. The selling price exceeds our investment in the park, but the net gain to be realized upon the sale has not been fully determined. This sale supersedes an option granted by Marriott to a private developer in August 1983. The company will continue to operate the park through the 1984 season. Operations at the Gurnee park will not be affected by the Santa Clara sale. Outlook Marriott will realize substantial benefits from the Santa Clara sale, and Gurnee park operations should continue to provide strong cash flow. ■'ark Ambassador Marriott's Great Amerio Thecompany's 109,000 employees shrnv Marriot values and strengths in t lions of customer contact daily. "Park ambassador help maintain good community relations and we come key visiUnrs. Left—"The Edge," a thrilling new ride which simulates a 10-story free fall, "made its debut at both Marriott's Great America theme parks in 1983. New stage shows were added at both parks. 19