Keyword
in
Collection
Date
to
Marriott Corporation, 1969 Annual Report
Image 9
Citation
MLA
APA
Chicago/Turabian
Marriott International, Inc.. Marriott Corporation, 1969 Annual Report - Image 9. 1969. Hospitality Industry Archives, Conrad N. Hilton College of Hotel and Restaurant Management, University of Houston. University of Houston Digital Library. Web. March 2, 2021. https://digital.lib.uh.edu/collection/hiltonar/item/1729/show/1705.

Disclaimer: This is a general citation for reference purposes. Please consult the most recent edition of your style manual for the proper formatting of the type of source you are citing. If the date given in the citation does not match the date on the digital item, use the more accurate date below the digital item.

Marriott International, Inc.. (1969). Marriott Corporation, 1969 Annual Report - Image 9. Annual Reports from the Hospitality Industry Archives. Hospitality Industry Archives, Conrad N. Hilton College of Hotel and Restaurant Management, University of Houston. Retrieved from https://digital.lib.uh.edu/collection/hiltonar/item/1729/show/1705

Disclaimer: This is a general citation for reference purposes. Please consult the most recent edition of your style manual for the proper formatting of the type of source you are citing. If the date given in the citation does not match the date on the digital item, use the more accurate date below the digital item.

Marriott International, Inc., Marriott Corporation, 1969 Annual Report - Image 9, 1969, Annual Reports from the Hospitality Industry Archives, Hospitality Industry Archives, Conrad N. Hilton College of Hotel and Restaurant Management, University of Houston, accessed March 2, 2021, https://digital.lib.uh.edu/collection/hiltonar/item/1729/show/1705.

Disclaimer: This is a general citation for reference purposes. Please consult the most recent edition of your style manual for the proper formatting of the type of source you are citing. If the date given in the citation does not match the date on the digital item, use the more accurate date below the digital item.

URL
Embed Image
Compound Item Description
Title Marriott Corporation, 1969 Annual Report
Creator (LCNAF)
  • Marriott International, Inc.
Publisher Marriott International, Inc.
Date 1969
Description Marriott Corporation Annual Report for the 52 weeks ending on July 27, 1969.
Subject.Topical (LCSH)
  • Hospitality industry
  • Hotel management
  • Corporation reports
Subject.Name (LCNAF)
  • Marriott International, Inc.
Genre (AAT)
  • annual reports
  • business records
Language English
Type (DCMI)
  • Text
  • Image
Original Item Location Marriott Hotels Collection
Digital Collection Annual Reports from the Hospitality Industry Archives
Digital Collection URL http://digital.lib.uh.edu/collection/hiltonar
Repository Hospitality Industry Archives, Conrad N. Hilton College of Hotel and Restaurant Management, University of Houston
Repository URL http://www.uh.edu/hilton-college/About/hospitality-industry-archives
Use and Reproduction No Copyright - United States
File Name index.cpd
Item Description
Title Image 9
Format (IMT)
  • image/jpeg
File Name hiltonar_201609_040_009.jpg
Transcript Another aspect of franchising which has resulted in growing royalty income is the Big Boy Restaurant chain. Total number of units is up to 541, including the first venture into Canada. Demand for coffee shop services continues to increase in many markets, and this chain is being expanded as fast as good locations can be found. As with Roy Rogers units, a number of company-operated Big Boys also are being opened. In fiscal 1969, company-managed Big Boys increased from 25 to 35, including seven new coffee shops in Los Angeles and San Diego, and an acquisition of three Big Boy coffee shops in the Washington-Baltimore area. In other company operations, the Hot Shoppes cafeterias continue highly successful. These units, with emphasis on convenience, comfort and color, are widely considered industry pacesetters. Five new cafeterias were opened in fiscal 1969 in new enclosed mall shopping centers from Massachusetts to Michigan. Operational changes and improvements in customer service are continually being made to further improve profit margins and attract new customers. A major new program has been launched to improve service to customers at Hot Shoppes Service Restaurants. Changes are being made with much success. For example, a Jr. Hot Shoppe and a unique "Country Store" operation have been Roy Rogers units, such as this one at Greensboro, North Carolina, are springing up nationwide. SbSJSF aJi jJB!MR~—■■■ - _ _ ; J £~3M F^BL'ifc P«MFi, ■