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Marriott Corporation, 1975 Annual Report
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Marriott International, Inc.. Marriott Corporation, 1975 Annual Report - Image 5. 1975. Hospitality Industry Archives, Conrad N. Hilton College of Hotel and Restaurant Management, University of Houston. University of Houston Digital Library. Web. February 24, 2020. https://digital.lib.uh.edu/collection/hiltonar/item/1560/show/1524.

Disclaimer: This is a general citation for reference purposes. Please consult the most recent edition of your style manual for the proper formatting of the type of source you are citing. If the date given in the citation does not match the date on the digital item, use the more accurate date below the digital item.

Marriott International, Inc.. (1975). Marriott Corporation, 1975 Annual Report - Image 5. Annual Reports from the Hospitality Industry Archives. Hospitality Industry Archives, Conrad N. Hilton College of Hotel and Restaurant Management, University of Houston. Retrieved from https://digital.lib.uh.edu/collection/hiltonar/item/1560/show/1524

Disclaimer: This is a general citation for reference purposes. Please consult the most recent edition of your style manual for the proper formatting of the type of source you are citing. If the date given in the citation does not match the date on the digital item, use the more accurate date below the digital item.

Marriott International, Inc., Marriott Corporation, 1975 Annual Report - Image 5, 1975, Annual Reports from the Hospitality Industry Archives, Hospitality Industry Archives, Conrad N. Hilton College of Hotel and Restaurant Management, University of Houston, accessed February 24, 2020, https://digital.lib.uh.edu/collection/hiltonar/item/1560/show/1524.

Disclaimer: This is a general citation for reference purposes. Please consult the most recent edition of your style manual for the proper formatting of the type of source you are citing. If the date given in the citation does not match the date on the digital item, use the more accurate date below the digital item.

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Compound Item Description
Title Marriott Corporation, 1975 Annual Report
Creator (LCNAF)
  • Marriott International, Inc.
Publisher Marriott International, Inc.
Date 1975
Description Marriott Corporation Annual Report for the 52 weeks ending on July 25, 1975.
Subject.Topical (LCSH)
  • Hospitality industry
  • Hotel management
  • Corporation reports
Subject.Name (LCNAF)
  • Marriott International, Inc.
Genre (AAT)
  • annual reports
  • business records
Language English
Type (DCMI)
  • Text
  • Image
Original Item Location Marriott Hotels Collection
Digital Collection Annual Reports from the Hospitality Industry Archives
Digital Collection URL http://digital.lib.uh.edu/collection/hiltonar
Repository Hospitality Industry Archives, Conrad N. Hilton College of Hotel and Restaurant Management, University of Houston
Repository URL http://www.uh.edu/hilton-college/About/hospitality-industry-archives
Use and Reproduction No Copyright - United States
File Name index.cpd
Item Description
Title Image 5
Format (IMT)
  • image/jpeg
File Name hiltonar_201609_046_005.jpg
Transcript Services Group. The enlarged organization now allows us to market food services to businesses and institutions from airport kitchens in more than 50 major cities throughout the world. The Business Group's In-Flite Services division faces continuing low levels of airline traffic. With a particularly strong first half last year to compare against, the division will have difficulty showing gains in the near-term. But traffic currently has been picking up, and In-Flite should be improving by the second half of the year. SO FAR IN '76: A GOOD START The Restaurant Operations Group is off to a strong start in '76. We believe we are uniquely positioned in this industry with a variety of concepts serving many fast- growing markets. Our Big Boy coffee shops have a premier position in the Southern California and Cleveland markets, and are growing in the East. There are now 175 Roy Rogers units and over 100 Farrell's old-fashioned ice cream parlours across the nation. The Restaurant Group has 12 outstanding dinner houses in operation. BIG FEATURE COMING: "GREAT AMERICA" Finally, this is our year to open two "Marriott's Great America" theme parks. After five years of careful development, this new dimension to Marriott Corporation will become reality in March of 1976 when the first park opens in Santa Clara, California. The second, north of Chicago, follows on Memorial Day weekend in May. The parks will be a superlative blend of thrill rides, live and animated entertainment, shops, crafts, restaurants—all brought together in a beautifully landscaped, clean and colorful American- heritage setting. There is nothing like this exciting concept in family entertainment in either the populous San Francisco Bay area or the Chicago/Milwaukee area. We are enthusiastic over prospects for both parks. We are pleased that they will be ready for the nation's Bicentennial year. Over the long term, we see theme parks as one of the great growth segments of the leisure time industry. Attendance nationally has jumped from 13 million in 1964 to 51 million in 1974. There is more growth coming in this business, and we mean to be a major factor in it. MAJOR OBJECTIVE: A BETTER ROI' In 1974 we began an intensive program of asset management to improve our return on investment. This is a long-term effort, and includes such projects as the sale of condominiums at Essex House in New York, a 150-room addition making productive use of vacant land at Barbados, a new lease/management agreement at the just- opened Lincolnshire (111.) resort which we originally financed ourselves, the sale of low-yield operations or conversions to more profitable units, and an active program to market our inventory of idle land. With our new theme parks shifting from an idle status into profitable operation in the second half of fiscal '76, our return on investment should start showing results from this program this fiscal year. Needless to say, we are glad to have fiscal 1975 behind us. That we could do as well as we did is a tribute to the tremendous efforts of our dedicated employee organization and strong management team. All of us with the company appreciate the patience and understanding of shareholders while we cope with the troubles of the times. And we invite you to share with us our optimism for a better fiscal 1976. Ojko*-*. fruJJS?— J. Willard Marriott Chairman of the Board September 29,1975 J. W. Marriott, Jr. President and Chief Executive Officer