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Marriott Corporation, 1981 Annual Report
Image 24
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Marriott International, Inc.. Marriott Corporation, 1981 Annual Report - Image 24. 1981. Hospitality Industry Archives, Conrad N. Hilton College of Hotel and Restaurant Management, University of Houston. University of Houston Digital Library. Web. October 29, 2020. https://digital.lib.uh.edu/collection/hiltonar/item/1445/show/1424.

Disclaimer: This is a general citation for reference purposes. Please consult the most recent edition of your style manual for the proper formatting of the type of source you are citing. If the date given in the citation does not match the date on the digital item, use the more accurate date below the digital item.

Marriott International, Inc.. (1981). Marriott Corporation, 1981 Annual Report - Image 24. Annual Reports from the Hospitality Industry Archives. Hospitality Industry Archives, Conrad N. Hilton College of Hotel and Restaurant Management, University of Houston. Retrieved from https://digital.lib.uh.edu/collection/hiltonar/item/1445/show/1424

Disclaimer: This is a general citation for reference purposes. Please consult the most recent edition of your style manual for the proper formatting of the type of source you are citing. If the date given in the citation does not match the date on the digital item, use the more accurate date below the digital item.

Marriott International, Inc., Marriott Corporation, 1981 Annual Report - Image 24, 1981, Annual Reports from the Hospitality Industry Archives, Hospitality Industry Archives, Conrad N. Hilton College of Hotel and Restaurant Management, University of Houston, accessed October 29, 2020, https://digital.lib.uh.edu/collection/hiltonar/item/1445/show/1424.

Disclaimer: This is a general citation for reference purposes. Please consult the most recent edition of your style manual for the proper formatting of the type of source you are citing. If the date given in the citation does not match the date on the digital item, use the more accurate date below the digital item.

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Embed Image
Compound Item Description
Title Marriott Corporation, 1981 Annual Report
Creator (LCNAF)
  • Marriott International, Inc.
Publisher Marriott International, Inc.
Date 1981
Description Marriott Corporation Annual Report for calendar year 1981.
Subject.Topical (LCSH)
  • Hospitality industry
  • Hotel management
  • Corporation reports
Subject.Name (LCNAF)
  • Marriott International, Inc.
Genre (AAT)
  • annual reports
  • business records
Language English
Type (DCMI)
  • Text
  • Image
Original Item Location Marriott Hotels Collection
Digital Collection Annual Reports from the Hospitality Industry Archives
Digital Collection URL http://digital.lib.uh.edu/collection/hiltonar
Repository Hospitality Industry Archives, Conrad N. Hilton College of Hotel and Restaurant Management, University of Houston
Repository URL http://www.uh.edu/hilton-college/About/hospitality-industry-archives
Use and Reproduction No Copyright - United States
File Name index.cpd
Item Description
Title Image 24
Format (IMT)
  • image/jpeg
File Name hiltonar_201609_053_024.jpg
Transcript Cruise Ships Host Acquisition Sun Line's Stella Oceanis offers luxurious cruises in the Caribbean. Terminal restaurants at major U.S. airports like San Francisco International are a primary part of Host's operations. Sun Line's fleet of cruise ships offers luxurious sailing in both the Caribbean and the Aegean/Mediterranean, where Sun Line has long been recognized as the leader. Sun Line's three vessels— Stella Oceanis, Stella Maris and the 45%-owned Stella Solaris —conduct approximately 140 cruises each year. Performance in 1981 Sun Line experienced many of the problems common in its industry in 1981, as both sales and profits were below record 1980 levels. Soft economic conditions depressed demand, and led to unexpected market softness in the Caribbean as well as some decline in occupancy levels in the Aegean, though Sun Line fared better than its competitors in the latter area. Profits also were restricted by the unfavorable impact of devaluation of several major European currencies against a stronger U.S. dollar. Sun Line management has taken steps to minimize the impact from future currency fluctuation by adopting a more flexible pricing program. Outlook Near-term prospects for this business obviously will be influenced by the timing of an economic recovery. However, performance should reflect improved charter utilization of one ship, higher Aegean occupancies on the others, and the absence of some of the unusual problems of 1981. Sun Line has a fine reputation in its industry and should continue to contribute to Marriott's profits. On March 3,1982, Host International, Inc. and a Marriott subsidiary were merged. Based in Santa Monica, California, Host will be operated as a separate division of Marriott Corporation. Founded in 1897, Host has a long history of food service. It has served the air traveler for nearly 30 years through its airport terminal restaurants. This addition provides a way to expand some of Marriott's principal lines of business and the experienced management to help accomplish this growth. Host provides food, beverages, merchandise and hotel accommodations to the public at 25 airports in the United States. Major airport operations include Los Angeles, San Francisco, San Diego and San Jose, California; Kennedy, LaGuardia and Newark in the New York City area; Seattle, Detroit, Boston, Baltimore-Washington, Minneapolis-St. Paul, St. Louis and Tampa. The type and extent of facilities differ at each airport. They include restaurants, coffee shops, snack bars and cocktail lounges, as well as gift, merchandise and duty-free shops. Host also has airline catering kitchens at seven airports. It operates hotels as part of airport terminal complexes in Houston, Tampa, Sacramento and Detroit. Other Host operations include a group of 52 specialty restaurants in California and on the East Coast, and various merchandise and duty-free outlets. Revenues for those Host operations to be retained by Marriott totaled approximately $294 million in 1981. Host has agreed to sell a chain of fast food restaurants and certain of its duty-free and merchandise shops. Marriott is pleased to welcome Host's fine management team and more than 12,000 dedicated employees to our corporate family. 22