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Facts Forum News, Vol. 5, No. 4, April 1956
File 033
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Facts Forum. Facts Forum News, Vol. 5, No. 4, April 1956 - File 033. 1956-04. University of Houston Libraries. University of Houston Digital Library. Web. November 11, 2019. https://digital.lib.uh.edu/collection/1352973/item/1119/show/1082.

Disclaimer: This is a general citation for reference purposes. Please consult the most recent edition of your style manual for the proper formatting of the type of source you are citing. If the date given in the citation does not match the date on the digital item, use the more accurate date below the digital item.

Facts Forum. (1956-04). Facts Forum News, Vol. 5, No. 4, April 1956 - File 033. Facts Forum News, 1955-1956. University of Houston Libraries. Retrieved from https://digital.lib.uh.edu/collection/1352973/item/1119/show/1082

Disclaimer: This is a general citation for reference purposes. Please consult the most recent edition of your style manual for the proper formatting of the type of source you are citing. If the date given in the citation does not match the date on the digital item, use the more accurate date below the digital item.

Facts Forum, Facts Forum News, Vol. 5, No. 4, April 1956 - File 033, 1956-04, Facts Forum News, 1955-1956, University of Houston Libraries, accessed November 11, 2019, https://digital.lib.uh.edu/collection/1352973/item/1119/show/1082.

Disclaimer: This is a general citation for reference purposes. Please consult the most recent edition of your style manual for the proper formatting of the type of source you are citing. If the date given in the citation does not match the date on the digital item, use the more accurate date below the digital item.

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Title Facts Forum News, Vol. 5, No. 4, April 1956
Series Title Facts Forum News
Creator
  • Facts Forum
Publisher Facts Forum
Date April 1956
Language eng
Subject
  • Anti-communist movements
  • Conservatism
  • Politics and government
  • Hunt, H. L.
Place
  • Dallas, Texas
Genre
  • journals (periodicals)
Type
  • Text
Identifier AP2.F146 v. 5 1956; OCLC: 1352973
Collection
  • University of Houston Libraries
  • Facts Forum News
Rights No Copyright - United States: This item is in the public domain in the United States and may be used freely in the United States. The item may not be in the public domain under the copyright laws of other countries.
Item Description
Title File 033
Transcript im. But ^ is know * find ti be' fession. "' ;. He is m Ot a man11 ding tam aid waj' verv Om I the Hon; Agency A- :rate. n partH n term) ty." Alofl ee that he natio* eprecia! .rd with orttint, r off - 1955 — and I believe it is a conserva- hve estimate. The Chamber of Commerce of the United States, for exam- P'e. recently published a statement which I will quote: , These figures certainly indicate *at, despite the discovery that the l^s'dential modernization market may jj* about twice as large as we thought, •J16 limit nitty be far from reached. A Possible additional expansion of 25 to ~V Per cent of the present activity is ^thin probability." , * also want to read to you the sen- e^ce immediately following: ,. this is a challenge to the construc- '°n industry that should not be passed a time when other sectors of the Instruction market may be tempo- rt|y c]ose to tjle ]jm,ts 0f increased "Pansion." A SPECTACULAR OPPORTUNITY 1 fhis is indeed a challenge to home '"'"'is. It is also an opportunity of /"^tacular dimensions for lenders, all' °rs' architects, producers, and all ^ ed trades and professions. It will ttipari a whole new area of employ- |Knt for labor. And neither the chal- - -e nor the opportunities will be S3 I ?d by a"y °* t^se. Its).., n°t use the term "challenge" vl k °,r years tt nearly hopeless burden co*, 1 tax '' J MHs °een placed on the individual >P divide" his fowner who wished to improve vith tj1 (Je h°nie in an older neighborhood. N'i '■AtiT'i5 us"a,lv, unabJe'" 1>("",w the 1 up s 'tie a rea' J0" °' improvement — ■ vM 6n J*I winK> " new bathroom or kitch- •4 stj^.h'"cause few wished to lend sub- , (o ^ *t&„ sums to a home owner in an of 0- fjg ar'''' that showed signs of blight. - A Di-„.'n.v we have a really fresh ap- lility \ tils utility ■ P" SV» home* *W y> nor as a matter of rhetoric. (V, , 'v H«,V W 1W»IIJ UV.,]| tip" >fh ^e "r^e ''road-scale, neigh- re 'jj ilist °°^"w'de home improvement, not tvvecii 1* Of J?(.'k''ts of endeavor. And instead L™g solely on the part-time ef- llied in(I!l ^th , VVeH-meaning citizen groups — (KipC''1'', Kfy ' w"Om there would lie no real the"' Ho f ~~ we now re'y a's" "" ^e ;in who Ifilhnent without his stock- . -ill(H' ™tir. ii..,, iviv >ii.T,i 'mCv<P % fi13' '""' local liiisinessin, rt "hat «j fiij d> this crusade the full ■ indt|S"j K)a0^'a' an(' economic need without truct f, l|0llde^i2ing ""' interests of ice or to imp'*! ^is^kSt at the same time remark that on or K \)l rcsponsibilitv of businessmen ,st of "' Sofni,ders t0 '"' vi8ilant in the inter- litioiia'j '"tlij '"""' owners. There is no phi H|l rC^ %]Snation;il movement for greed .. a exceSj ^^s Practices. There can be no tol The ^ \%\n "' 'ax'ty in granting either t doll.1'"'' iiti. '"' government-insured lo. six'"' V; '''Oilers and builders aliki identical standards Pom vt News, April, 1956 con- ins, ke to in the granting of both these types of loans. You are all aware that during the half-dozen years ahead there will be a fall-off in new family formations due to the coming of age of the smaller baby crop born during the depression period of the 1930's. An attendant moderate drop in demand for new homes during those few years can be very profitably balanced by satisfying the demand for home improvement — and thus, without risking pressures of an inflationary character, keep fully employed the producers and suppliers of building materials, the forces of labor tind management. At the same time the building industry will be tooling up in preparation for the clearly visible new home-building boom that will get under way in the early 1900s. As one new and practical step to assist in the home-improvement effort, the Housing and Home Finance Agency will recommend liberalization of its procedures, through both legislation and regulations, to an extent that will bring our mortgage insurance facilities into phase with today's standards. We are also undertaking to send through the country highly qualified teams to aid in training the personnel in all our field offices and thus expedite till qualifying applications for federal assistance, MEETING THE CHALLENGE The challenge facing us all will be met. All elements of the building industry are moving forward to accept the challenge and to seize the opportunity. Newspapers great and small, magazines of every kind, trade journals, the radio and television chains, all are giving lavishly of their space and time. They, too, have determined to meet the challenge. Many other industries, some of them not even indirectly associated with the building and building-service industries, have recognized the challenge. They know that anv thing which makes for a better America must have their support. And thev are warmly giving it. Municipal authorities in thousands of communities feel the challenge deeply. They are very close to the need for improving the homes of America. They know the importance of good homes and sound neighborhoods in maintaining tt sound capital structure in their communities. And they know how great are both the financial and social dividends. Their support is being given to the limit. I believe I am safe in saying that no peacetime endeavor of the American people has ever had such assurance of universal support as this, our nationwide home improvement enterprise, a true partnership of private industry and government. This partnership litis no opposition. Everywhere it has support. A SINGLE PURPOSE In this room here today, in addition to the representatives of many industries, there tire present distinguished members of both houses of Congress. Many of the President's Cabinet and several of the White House staff are with us today, as are other government officials from a number of departments, state and municipal officers and community leaders. There are labor leaders, education and health authorities, publishers, editors, news analysts. There are religious leaders and persons eminent in numerous other fields of activity. All of you have come here with a single purpose. You have come to demonstrate your faith in the enterprise that all of us arc undertaking together. You believe that our postwar technology, which litis already greatly raised the level of living in America, vv ill continue to advance. You believe that the soaring national standard of livability can be increasingly enjoyed by ever-growing numbers of our people. And you believe that millions of them are eager to realize that standard in its most elemental reality —the homes in which they live and rear their children to become useful members of society. You believe, too. I have no doubt, that as millions of Americans in the medium income group advance their present level ol living closer to the new American standards, private industry as a whole will become more and more convinced of the real feasibility — as well as the desirability, which no one now disputes — of home improvement on an even broader scale. We should never permit ourselves to forget that the long-term objective — the attainment of which will be most profitable in every way lor till concerned — is to raise the level of living for all the American people. I have here a letter written to me by the President of the United States, in which he says in part: 1 hope that tin- Housing and Home Finance Agency cm now loin with communities, the building and lending industries, and private citizens in a nationwide effort toward this goal. Page 31 V e ,/
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