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Houstonian 2011
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Students of the University of Houston. Houstonian 2011 - Features. Special Collections, University of Houston Libraries. University of Houston Digital Library. Web. April 17, 2014. http://digital.lib.uh.edu/collection/yearb/item/24628/show/24479.

Disclaimer: This is a general citation for reference purposes. Please consult the most recent edition of your style manual for the proper formatting of the type of source you are citing. If the date given in the citation does not match the date on the digital item, use the more accurate date below the digital item.

Students of the University of Houston. Houstonian 2011 - Features. Houstonian Yearbook Collection. Special Collections, University of Houston Libraries. Retrieved from http://digital.lib.uh.edu/collection/yearb/item/24628/show/24479

Disclaimer: This is a general citation for reference purposes. Please consult the most recent edition of your style manual for the proper formatting of the type of source you are citing. If the date given in the citation does not match the date on the digital item, use the more accurate date below the digital item.

Students of the University of Houston, Houstonian 2011 - Features, Houstonian Yearbook Collection, Special Collections, University of Houston Libraries, accessed April 17, 2014, http://digital.lib.uh.edu/collection/yearb/item/24628/show/24479.

Disclaimer: This is a general citation for reference purposes. Please consult the most recent edition of your style manual for the proper formatting of the type of source you are citing. If the date given in the citation does not match the date on the digital item, use the more accurate date below the digital item.

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Compound Item Description
Title Houstonian 2011
Creator (LCNAF)
  • Students of the University of Houston
Contributor (LCNAF)
  • University of Houston
Caption The Houstonian is the official yearbook of the University of Houston.
Subject.Name (LCNAF)
  • University of Houston
Repository Special Collections, University of Houston Libraries
Use and Reproduction This image is in the public domain and may be used freely. If publishing in print, electronically, or on a website, please use the citation button above. To request higher resolution images, please use the Request High Res button above.
File name index.cpd
Item Description
Title Features
Creator (LCNAF)
  • Students of the University of Houston
Caption The Houstonian is the official yearbook of the University of Houston.
Subject.Name (LCNAF)
  • University of Houston
Repository Special Collections, University of Houston Libraries
Use and Reproduction This image is in the public domain and may be used freely. If publishing in print, electronically, or on a website, please use the citation button above. To request higher resolution images, please use the Request High Res button above.
File name yearb_2011_092.jpg
Transcript Every year the students from the Wolff Center for Entrepreneurship's flip burgers as part of their course work. Paris Jomadio BURGER BLISS By Miguel Cortina The Wolff Center for Entrepreneurship's BurgerFest wasn't just an event to sell burgers — it gave student teams the opportunity to work as a company in a real-world situation. Teams were composed of students that each held a position ranking from CEO to COO. "We went to speak at the Carl's Jr. location and asked to speak with the manager," said Margarita Flores, chief financial officer of the Burger Queen Team. "Of course we had to offer something in return, and that is that BurgerFest is a great marketing aspect and people are just finding out that Carl's Jr. is in Houston." The team had small giveaways, such as pens, magnets and car antenna ornaments from the restaurant. In return, people would get a dollar off their burgers. "That worked really well. People from California have recognized the name and they are super excited to try it again," Flores said. The Burger Queen Team had planned for their participation in BurgerFest since last summer when they began outlining what they wanted to accomplish and who to network with. The night before the event started, the team went to the restaurant to see how it was run to replicate the concept in BurgerFest. "We saw how the restaurant operated and it really gave us an appreciation of what they do. We learned about the business and the burger," said Bejaye llegbodu, chief marketing officer for Burger Queen. According to Flores, the hardest part was networking and raising money. She raised about $4,000 of the team's $5,000. "I didn't know where I was going to get all the money from," Flores said. "It's a lot of baby steps to create this big thing." The 30 participants in this year's event were graded by their sales and in-kind donations they received. [100] Inside the Pride.