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1954 Frontier Fiesta Program
Page 33
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Frontier Fiesta Association Staff. 1954 Frontier Fiesta Program - Page 33. 1954. Special Collections, University of Houston Libraries. University of Houston Digital Library. Web. August 23, 2014. http://digital.lib.uh.edu/collection/p15195coll14/item/308/show/304.

Disclaimer: This is a general citation for reference purposes. Please consult the most recent edition of your style manual for the proper formatting of the type of source you are citing. If the date given in the citation does not match the date on the digital item, use the more accurate date below the digital item.

Frontier Fiesta Association Staff. (1954). 1954 Frontier Fiesta Program - Page 33. University of Houston Frontier Fiesta. Special Collections, University of Houston Libraries. Retrieved from http://digital.lib.uh.edu/collection/p15195coll14/item/308/show/304

Disclaimer: This is a general citation for reference purposes. Please consult the most recent edition of your style manual for the proper formatting of the type of source you are citing. If the date given in the citation does not match the date on the digital item, use the more accurate date below the digital item.

Frontier Fiesta Association Staff, 1954 Frontier Fiesta Program - Page 33, 1954, University of Houston Frontier Fiesta, Special Collections, University of Houston Libraries, accessed August 23, 2014, http://digital.lib.uh.edu/collection/p15195coll14/item/308/show/304.

Disclaimer: This is a general citation for reference purposes. Please consult the most recent edition of your style manual for the proper formatting of the type of source you are citing. If the date given in the citation does not match the date on the digital item, use the more accurate date below the digital item.

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Compound Item Description
Title 1954 Frontier Fiesta Program
Creator (LCNAF)
  • Frontier Fiesta Association Staff
Publisher University of Houston
Date 1954
Subject.Topical (LCSH)
  • Frontier Fiesta (University of Houston)
  • Festivals
  • University of Houston
Subject.Geographic (TGN)
  • Houston, Texas
Genre (AAT)
  • programs (documents)
Language English
Physical Description 36 page program
Format (IMT)
  • image/jpeg
Original Item Location ID 1996-003, Box 1, Folder 34
Original Collection UH Frontier Fiesta Collection
Original Collection URL http://archon.lib.uh.edu/?p=collections/controlcard&id=145
Digital Collection University of Houston Frontier Fiesta
Digital Collection URL http://digital.lib.uh.edu/collection/p15195coll14
Repository Special Collections, University of Houston Libraries
Repository URL http://info.lib.uh.edu/about/campus-libraries-collections/special-collections
Use and Reproduction This image is in the public domain and may be used freely. If publishing in print, electronically, or on a website, please use the citation button above. To request higher resolution images, please use the Request High Res button above.
File name index.cpd
Item Description
Title Page 33
Original Collection UH Frontier Fiesta Collection, 1941-1993 http://archon.lib.uh.edu/index.php?p=collections/controlcard&id=145
Repository Special Collections, University of Houston Libraries
Use and Reproduction This image is in the public domain and may be used freely. If publishing in print, electronically, or on a website, please use the citation button above. To request higher resolution images, please use the Request High Res button above.
File name front_201212_009_032.jpg
Transcript WELLS FARGO The first "WELLS FARGO" show originated in 1951 after the huge success of the Phi Delta Tau's unusual concession stand the year before. Since the name "WELLS FARGO" is a copyrighted name, the first show was named "WEALS FARGO" until permission could be obtained to use the correct spelling. "WELLS FARGO" had one of the smaller shows its first year in show competition, but placed third in the best show contest and fourth in total gate receipts. The first "WELLS FARGO" float to be entered in the annual Fiesta parade won first place to begin a tradition of winning for "WELLS FARGO." The success of the first show gave Phi Delta Tau their choice of show sizes and it was decided that "WELLS FARGO" would be one of the four largest shows in 1952. This show was also a success and was once again among the top in total attendance. For the second straight year, the "WELLS FARGO" float took first place honors in the Fiesta parade. The next year's show was medium in size and rich in talent and laughter. The show, as those who saw it will remember, was a success and once again first place float honors was won. This win broke all records and for the first time in the history of Frontier Fiesta, an organization built the winning float for three straight years. Phi Delta Tau is working harder than ever on this year's "WELLS FARGO" production and we feel sure that this will be the greatest show yet. Please accept this as a personal invitation to you and your friends to come in and enjoy the "WELLS FARGO" show for 1954—we know you will enjoy it. 31